Coldliner Services Partner Spotlight: MacroPoint

Partner Spotlight - MacroPoint

Coldliner Services is a full-service freight company, delivering decades of logistical experience to our customers all over the country. Offering a range of services from dry truckload to supply chain consulting, we recognize that much of our success is due in part to our valued partners. This month, we want to recognize MacroPoint and how they contribute to our success.

Who is MacroPoint?

MacroPoint is a leading real-time transportation visibility solution used by shippers, freight brokers and 3PLs to connect with carriers, automate communication and intelligently monitor shipments. They supply visibility and control during every step of the supply chain, empowering Coldliner Services to make smarter decisions about our transportation efforts.

How MacroPoint partners with Coldliner Services

Tracking connectivity for drivers and carriers can be done in a multitude of scenarios from ELD connection, through trailer tracking or a mobile app.  MacroPoint makes tracking easy for carriers like Coldliner Services to initiate and provides the customer peace of mind knowing where their freight is at all times. For us, MacroPoint allows us to be proactive instead of reactive by providing real-time freight visibility. It also integrates into Coldliner’s Transportation Management Software and provides multiple options for export for data delivery in the customer’s preferred format. Partnering with MacroPoint has supported our efforts to build a catalog of specialized shipping services and a robust directory of routes to become customers’ one-stop supply chain solutions provider with enhanced visibility every step of the way. As a matter of fact, Coldliner has been a MacroPoint Premier carrier multiple times over!

We consider MacroPoint to be an invaluable partner and look forward to continuing our success by leveraging their technologies.